GoBus Wins Marketing Spotlight Award from South West Transit Association

August 28, 2024

GOBUS

Pictured Left to Right: ETCOG’s Transportation Director, Vince Huerta; SWTA Executive Director, Rich Sampson; and ETCOG’s Communications Director, Lindsay Vanderbilt

The East Texas Council of Governments' rural transit system, GoBus, is pleased to be a recipient of the South West Transit Association's (SWTA) Annual Spotlight Awards. The awards celebrate the exceptional efforts and contributions of transit agencies and organizations across the region that have significantly impacted their communities.

 

“We extend our heartfelt congratulations to all the winners of the SWTA Annual Spotlight Awards," said Rich Sampson, Executive Director of the Southwest Transit Association. "Every year, marketing professionals throughout the SWTA Nation create exceptional campaigns showcasing their unique passion for creativity. It is an honor to continue this tradition."

 

ETCOG received the Hit the Spot Electronic Media Award for its GoBus testimonial video produced to promote GoBus and share how it benefits the surrounding 14 counties. Watch the video at https://youtu.be/7QFvdhkGK70

 

"We are thrilled to win a Spotlight Award for a video created highlighting how GoBus impacted the lives of two of our customers," said ETCOG's Communications Director, Lindsay Vanderbilt. "Transportation is a necessity, and we are proud to provide safe, reliable, and friendly services here in East Texas through GoBus."

 

Two members of the ETCOG team, Vince Huerta and Lindsay Vanderbilt, joined other award recipients and marketing experts to share details on their award-winning campaigns and projects at the SWTA Summer University Conference held July 28-31, 2024, in Fort Worth, Texas.


The awards – reviewed and judged by marketing and communication professionals at transit agencies and private marketing firms – are among the oldest awards recognizing marketing campaigns and projects in the public transportation industry, first awarded in 1990. SWTA's membership covers Arizona, Arkansas, Colorado, Kansas, Louisiana, New Mexico, Oklahoma, and Texas.


Testimonial Video

You might also like

Three people are standing in front of a bus that says go bus
By GoBus April 2, 2025
Exciting news for Anderson County residents! GoBus’ new on-demand microtransit service, GoNOW, has completed its first month of operation in Palestine—and the results are in! In its first 30 days, GoNOW provided approximately 400 trips, averaging 20 rides per day, helping to increase overall ridership in Anderson County by 25%. This strong demand highlights the community’s need for flexible, on-demand transportation. Launched on March 1, GoNOW makes getting around easier than ever. Like Uber, riders can request a trip through a mobile app or by phone, ensuring quick pickups, shorter wait times, and the trusted reliability of GoBus. For just $2 per trip, GoNOW operates Monday through Friday, 7 AM - 3 PM, covering a 10-square-mile area in Palestine. Seniors may qualify for sponsored trips, and as always, veterans and active military ride free. The easiest way to ride? Download the GoBus app! Using GoNOW is simple: 📲 Download the app (App Store for iOS or Google Play for Android) 📞 Call our office at 903-218-6450 to register an account ✉️ Sign up with your designated email address and chosen password 🚗 Click "Book a New Trip" and get moving! With a successful first month behind us, GoBus looks forward to continuing to provide this convenient service to Palestine residents. If you haven’t tried GoNOW yet, now is the perfect time! For more information, call 903-218-6450. 
A woman is sitting in the driver 's seat of a bus.
By GoBus March 25, 2025
The East Texas Council of Governments (ETCOG) and GoBus will host a Hiring Event for public transit driver positions on Thursday, March 27. GoBus is ETCOG's rural, demand-response public transit system, with approximately 75 vehicles, making around 500 trips a day, five days a week, throughout 14 counties in East Texas. We are working with Compunnel Staffing to hire local and regional public transit drivers for full-time and part-time positions. The hiring event will take place from 10:00 a.m. to 3:00 p.m. at Workforce Solutions East Texas, located at 4100 Troup Highway, Tyler, TX 75703. "We’re excited to return to Tyler for this event, which continues to be a great success year after year. We truly appreciate our partnership with Workforce Solutions East Texas for hosting and supporting this job fair. It’s a perfect opportunity for job seekers to connect with our GoBus team, learn more about our services, ask questions, and even be considered for an on-site interview," said ETCOG Assistant Executive Director Brandy Brannon. "GoBus is integral to the region and its communities, providing connectivity, fostering economic activity, and ensuring safe, reliable, and friendly transportation services. GoBus staff are dedicated and caring individuals representing the core of East Texans. In seeking new team members, we hope to present a culture that prioritizes the community and those who work to aid its citizens," said ETCOG's Director of Transportation, Vince Huerta. "We welcome new individuals with support through an open door policy, competitive pay, and plenty of growth opportunities. We are excited to build upon the amazing GoBus family!" Positions are available to serve in Anderson, Camp, Cherokee, Gregg, Harrison, Henderson, Marion, Panola, Rains, Rusk, Smith, Upshur, Van Zandt, and Wood counties. ETCOG is seeking applicants with a high school diploma or equivalent and a minimum of two years of professional driving and customer service experience. A CDL is preferred but not required.
By GoBus February 12, 2025
Exciting news for Anderson County residents! GoBus is expanding its services with GoNOW, an innovative microtransit pilot program launching on March 1 in Palestine, Texas. GoNOW brings flexible, on-demand transportation to the community, making it easier than ever to get where you need to go. Like Uber, riders can request a trip through a mobile app or by phone, ensuring quick pickups, shorter wait times, and the trusted reliability of GoBus. For just $2 per trip, GoNOW will operate Monday through Friday, 7 AM - 3 PM, covering a 10-square-mile area in Palestine. Seniors may qualify for sponsored trips, and as always, veterans and active military ride free. Stay tuned for more details on how to ride with GoNOW and experience the future of public transit in East Texas! This is a demonstration project funded by the Texas Department of Transportation. For more information, visit www.gobustransit.com or call 903-218-6450.
More Posts

Book a Service Today